tag:blogger.com,1999:blog-91580766303796964412011-04-21T19:28:29.603-07:00food for thought - fusion of design and businessjuergen.salenbacher@gmx.netnoreply@blogger.comBlogger11100tag:blogger.com,1999:blog-9158076630379696441.post-43583559730373752542008-11-30T04:38:00.000-08:002008-12-09T15:20:39.250-08:00Jürgen Salenbacher, born in Freiburg/Black Forest in 1970, holds a degree in Design (Freiburg, Germany), a degree in Public Relations (BAW Munich, Germany) and an International Master of Business Administration (MBA) from EADA Business School in Barcelona.<br />He has more than 13 years experience in marketing communications and he had the possibility to develop marketing communication strategies for brands (e.g. adidas worldwide, levi´s, swatch) and personalities (e.g. Michael Ballack, Muhammad Ali, Paolo Coelho). He has received an Art Directors Club Award, New York Festival Award and a Red dot Award for communication design.<br /><br />His experience in positioning personalities by applying his extensive positioning knowledge is unique. In 1997 he was one of the founders of “D-Office”, an international, full-service creative agency. In 2002, he joined “The Performers”, a leading marketing agency for celebrity marketing, sponsorship, and venues services as Director of Marketing. The company is part of the Radiate Network (Omnicom Group).<br />Currently he is working as a Director of Strategy at Globalhealthcare in Barcelona, he teaches International Marketing Strategy, Branding and Communication Planning at IED (Instituto Europeo di Design) in Barcelona and writes a book about creative personal brands.<div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9158076630379696441-4358355973037375254?l=juergensalenbacher.blogspot.com' alt='' /></div>juergen.salenbacher@gmx.netnoreply@blogger.com